Cookie Policy
This policy explains what cookies are, what types we use, why we use them, and how you can manage your preferences. We respect your right to privacy and provide clear opt-out options for non-essential cookies.
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work, to improve user experience, and to provide analytics data to site operators. Cookies can be "session cookies" (deleted when you close your browser) or "persistent cookies" (remaining until they expire or you delete them).
In addition to cookies, we may use similar technologies including web beacons, pixel tags, and local storage. This policy covers all such technologies collectively referred to as "cookies."
We organize cookies into four categories based on their purpose. Your consent is required for all categories except essential cookies.
These cookies are required for the website and MSIL platform to operate. They include session authentication, CSRF protection, and load balancing cookies. They do not collect any information that could be used for marketing purposes.
| Cookie Name | Purpose | Duration |
|---|---|---|
| ms_session | User authentication session token | Session |
| ms_csrf | Cross-site request forgery protection | Session |
| ms_consent | Records your cookie consent preferences | 12 months |
| __cf_bm | Cloudflare bot management | 30 minutes |
We use analytics cookies to understand how our website performs and how visitors interact with it. This helps us identify popular content, detect usability issues, and improve the overall experience. We use anonymized and aggregated data only.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes users for analytics | 2 years |
| _gid | Google Analytics | Distinguishes users (short-term) | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
| ms_analytics | Maxx Stacks (first party) | Platform feature usage tracking | 6 months |
Marketing cookies track your visits to our website and other sites to build a profile of your interests and show you relevant advertisements. We only place marketing cookies with your explicit consent where required by law.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Tracks conversions from ads | 3 months |
| li_fat_id | LinkedIn advertising conversion tracking | 30 days | |
| _gcl_au | Google Ads conversion tracking | 3 months | |
| ms_ref | Maxx Stacks | Campaign attribution tracking | 30 days |
Functional cookies enable enhanced features and personalization. These may be set by us or by third-party providers whose services we use. If you disable these cookies, some features may not work as intended.
| Cookie Name | Purpose | Duration |
|---|---|---|
| ms_theme | Remembers your light/dark mode preference | 12 months |
| ms_locale | Remembers your language preference | 12 months |
| intercom-id-* | Intercom support chat identity | 9 months |
Some cookies on our site are set by third-party services we use. These third parties have their own privacy policies governing how they use cookie data. Key third parties include:
- Google Analytics: Web analytics service. Google Privacy Policy
- LinkedIn Insight Tag: Professional network ad tracking. LinkedIn Privacy Policy
- Intercom: Customer support and messaging. Intercom Privacy Policy
- Cloudflare: Network security and performance. Cloudflare Privacy Policy
You have several options to manage or disable cookies:
- Cookie consent banner: When you first visit our site, you can accept or reject non-essential cookie categories using our consent banner.
- Browser settings: Most browsers allow you to refuse cookies or delete existing cookies. Check your browser's help documentation for instructions.
- Google Analytics opt-out: Install the Google Analytics Opt-out Browser Add-on.
- Ad industry opt-outs: Visit youronlinechoices.eu (EU) or optout.aboutads.info (US).
Note: Disabling essential cookies will prevent core platform functionality from working correctly.
If you have questions about our use of cookies or this policy, contact us at:
- Email: privacy@maxxstacks.com
- Privacy Policy: maxxstacks.com/privacy